SUCCESS STORY

Apple Search Ads for Shoe Store App – Increasing Installs and Reducing CPA

Advertising CPA Installs

Our client

Our client, Shoe Store App, operating in the Mobile Commerce industry.

The Challenge

A shoe store needed to increase installs of their mobile app through Apple Search Ads while reducing the growing cost per acquisition.

Key Results

+185% App installs

-43% CPA reduction

+67% Tap-to-install rate

Actions Taken

We restructured the Apple Search Ads account with granular keyword targeting, bid optimization, and creative asset testing to maximize relevance scores.

Results

App installs increased by 185%.
CPA reduced by 43%.
Conversion rate from tap to install improved by 67%.

What does this mean for our happy client?

Our client has experienced unprecedented growth over the course of 4 months. Starter Promo's intervention has not only been about business growth, but it's also been a partnership that has profoundly shifted our client's trajectory. This success story stands as a testament to the power of strategic digital marketing, solidifying Starter Promo's status as a trusted and effective agency partner.

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